500K+
Active members
600k+
Newsletter Subscribers
40%
Average Open Rate
About
You Exec curates original business content and resources to help positively influence users' career development and decision making.
Audience
95% full-time professionals. 82% male.
Location
75% US & EU based
Age
58% 24-45
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Tips
Technology
This audience is always looking for new solutions to their technical problems. If you can convert them, they'll undoubtedly tell their friends and coworkers about your product. The thing is, knowing where they came from isn't always straightforward.
Consider your customer journey tracking
This audience is curious, but they aren’t necessarily going to rush to sign up for your services and products. Educate them. Then evaluate their conversion paths.
Consider unique offerings
Deals and other incentives are unlikely to drive much demand up front. Focus on building awareness.
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