Pocket icon

Pocket

5M Newsletter Subscribers
30M Users
4.1B Items Saved

About

Through its app and newsletter, Pocket helps people capture, discover, and spend time with content that matters to them. Pocket is used by millions of young professionals who are highly educated and likely to work in business, tech, and finance.

Marketers can reach this influential and tech-savvy audience with Pocket’s native and email campaigns. Pocket placements are geared towards helping marketers increase engagement and expand the lifecycle of original content.

Audience

Reach millions of young, affluent, influential, and engaged professionals.

Age

Pocket advertising lets you reach a younger demographic that’s immersed in technology.

Location

Most of Pocket’s visitors and subscribers are located in the United States.

Past Sponsors

Salesforce, Atlassian, and Casper reach tech audiences with Pocket campaigns.

Available Channels

Native

Native placements in the Pocket app and Firefox new tab page let you reach users at scale in uncluttered environments. In-app placements connect you with Pocket users when they’re focused on reading and discovery, and Firefox new tab puts your content in front of a targeted audience alongside exceptional stories picked by editors.

Email

Pocket Hits is delivered to more than 5 million inboxes each week, giving you direct access to an influential audience that’s looking for high-quality content. Place a sponsored item in the newsletter, or exclusively own Pocket’s email list with a dedicated campaign featuring a suite of compelling content.

Reach your audience alongside content they consume everyday.

See how Sysomos used email sponsorship to reach their target audience and generate over 1,000 new leads.

Check out the case study