Optimism Brands

Building a brighter web. An inbox-first media company that serves inspiring content to millions of readers every day.
  • 3.7M monthly website sessions
  • 106s avg. session duration
  • 58% Average Open Rate

About

Optimism is a digital media company with a portfolio of inspiring, newsletter-based publications in a couple key content verticals including News, Travel, Learning, History, Health & Beauty. The newsletter audience is predominantly female, affluent and between the ages of 35-55.

  • Demographics

    56% female and 44% male

  • Audience

    37%+ HHI above $100K.

  • Interests

    59% shop online at least once a week.

  • Past Sponsors

    AG1, Nerdwallet, Babbel, Noom, Merry People.

Start advertising with this publisher.

Available Channels

Sponsored Content

  • Contact for pricing
    Co-Branded Article
    Reach Optimism's highly engaged audiences with a piece of unique, co-branded content.

Email

  • Priced on a CPM
    Daily Newsletter
    Native Ad served across specific or all Optimism brands
  • Priced on a CPM
    Dedicated Email
    Crafted along with the publisher's editorial team.

Custom

  • Contact for pricing
    Sponsor An Article
    Brand sponsorship of a pre-planned editorial content piece.