Glow icon

Glow

20 Million Members
4 Apps From Periods to Parenting
85 million Topics & Comments

About

Glow is dedicated to empowering women everywhere. A trusted online community to share information and experiences around women’s health.

Audience

2M MAUs.

Age

23% of users 15-25, 55% of users 26-35.

Location

Subscribers are primarily located in major US cities.

Past Sponsors

Pottery Barn, BMW, Target, and Pfizer.

Available Channels

Display

In-app display ads served alongside the day's conversations and stories.

Native

In-feed native advertising complete with a headline, image, and call-to-action.

Email

Glow's daily email reaches 177,000 members of the Nurture community who are currently pregnant.

Tips

Technology

This audience is always looking for new solutions to their technical problems. If you can convert them, they'll undoubtedly tell their friends and coworkers about your product. The thing is, knowing where they came from isn't always straightforward.

Consider your customer journey tracking

This audience is curious, but they aren’t necessarily going to rush to sign up for your services and products. Educate them. Then evaluate their conversion paths.

Consider unique offerings

Deals and other incentives are unlikely to drive much demand up front. Focus on building awareness.

Start Stealing Our Best Ideas →
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