About
A community of women who are redefining what success means for them. Girlboss creates content to inspire women both personally and professionally.
Audience
A community for entrepreneurs that value humor, curiosity, and inclusivity. 50% actively own or desire to own their own business.
Location
Girlboss's audience is mainly US based with presence in the UK and Canada.
Past Sponsors
Clearbanc, Teachable, Revtown
Age
Girlboss's readership has an average age of 32.
CHANNELS
Reach this community with a newsletter sponsorship.
Podcast
Sponsor the podcast that has over 23 million downloads to date.
Tips
Technology
This audience is always looking for new solutions to their technical problems. If you can convert them, they'll undoubtedly tell their friends and coworkers about your product. The thing is, knowing where they came from isn't always straightforward.
Consider your customer journey tracking
This audience is curious, but they aren’t necessarily going to rush to sign up for your services and products. Educate them. Then evaluate their conversion paths.
Consider unique offerings
Deals and other incentives are unlikely to drive much demand up front. Focus on building awareness.
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