Bach Bracket icon

Bach Bracket

500k+ Unique users
50% Open rate
70k+ Email subscribers

About

Established in 2016, Bach Bracket is the leading platform for fantasy Bachelor— think fantasy football for reality TV. Fans of the hit ABC show can join in on the fun with leagues across the entire Bachelor franchise.

Audience

70% female & 30% male.

Location

North America. 98% English speakers.

Age

70%+ age 18-34.

ADVERTISING CHANNELS

Email

Email sponsorships that reach users every week as they finalize their fantasy picks.

Tips

Technology

This audience is always looking for new solutions to their technical problems. If you can convert them, they'll undoubtedly tell their friends and coworkers about your product. The thing is, knowing where they came from isn't always straightforward.

Consider your customer journey tracking

This audience is curious, but they aren’t necessarily going to rush to sign up for your services and products. Educate them. Then evaluate their conversion paths.

Consider unique offerings

Deals and other incentives are unlikely to drive much demand up front. Focus on building awareness.

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